Services we provided:

Talent Acquisition

Infrastructure Support

Technology Enablement

Challenge

A Fast-Growing Creative Tech Product Needing Engineering at Scale

Brands.live — a Canva-style design platform built for India’s 63M+ SMBs — was scaling rapidly. With 100k+ paid subscribers and over 8M businesses onboard, their need to ship fast, scale backend logic, and deliver a world-class user experience had grown exponentially.

But they ran into 3 core challenges:

Engineering Gaps: Their in-house team was stretched — and they needed high-quality frontend and backend engineers fast

Infrastructure Pressure: With growing traffic, they needed reliable dev environments and testing infra to support scaling workflows

UX-Led Revamp: They were redesigning both the product and marketing website — and needed UI/UX bandwidth without slowing roadmap delivery

They weren’t looking for a vendor. They needed a long-term extension of their tech team — embedded, aligned, and ready to build.

Client Testimonial

“With M91, we didn’t have to worry about the backend setup or day-to-day team operations. That freed us up to focus on product growth — and it made all the difference.”

— Bhavesh Patel, Co-Founder, Brands.live

Solution

01 | Setting Up the Extended Tech Team

Fast, skilled hiring — with zero compromises

Brands.live partnered with M91 to build a dedicated India-based product squad. We recruited full-stack engineers, UI/UX designers, and QA specialists — carefully vetted for design-centric product experience and frontend-heavy problem-solving.

The team worked directly with Brands.live’s internal leadership — contributing to:

Website revamp across 25+ marketing and product pages

Redesign of the template browsing and editing interface

Frontend infrastructure for Nav AI and industry-specific configurations

Optimized design workflows for faster release cycles

All team members were onboarded within 6 weeks, and operated from our managed workspaces with full IT and infra support.

02 | Infrastructure & Tech That Supports Creativity

Design-rich product. Scalable setup. No hassle.

We ensured Brands.live’s extended team didn’t just have the talent — they had the tools and environment to build with speed.

Workspace setup with high-performance machines, design tools, and design system access

On-demand infra support for QA, staging, and frontend integration

Streamlined sprint planning aligned to the in-house product calendar

The result? A design team that could keep up with rapid iteration, high user expectations, and massive content volume — all while maintaining consistency across devices and platforms.